SwaraAI
Omnichannel campaigns

AI Calling Services for Marketing That Start Real Conversations

SwaraAI's AI calling services for marketing help Ludhiana brands turn contact lists into conversations. A natural-sounding voice agent calls each customer by name, in Punjabi, Hindi or English, then sends the right WhatsApp, SMS or email follow-up before the call even ends.

  • Lead nurturing, re-engagement, event invites and feedback calls
  • Personalised by name, product, last purchase and language
  • DND-scrubbed, opt-in lists and calling-hour limits built in
Campaign channels

Every channel, triggered from the call

SwaraAI treats the voice call as the ignition point for your marketing. What the customer says on the call decides which message they get next, so no one receives a brochure they never asked for.

Primary touchpoint

Voice calling

A natural-sounding AI agent opens the conversation, explains the campaign, answers common questions and qualifies interest in real time, in the customer's own language. It handles interruptions, "call me later" requests and polite refusals the way a trained telecaller would.

Says "send details" → WhatsApp catalogue
Accepts the offer → SMS coupon code
Wants pricing → email with rate sheet
Ready to buy → live transfer to sales
Instant follow-up

WhatsApp

Brochures, catalogues, location pins and discount codes land on WhatsApp the moment a prospect shows interest, so the conversation continues where your customers already spend their day.

Backup

SMS

Short confirmations and coupon codes via DLT-registered templates, reaching contacts even where mobile data is weak.

Detail

Email

Campaign decks, price lists and webinar links go automatically to leads tagged high-intent during the call.

Campaign types

Marketing campaigns our AI calling agents run in Ludhiana

Most clients start with one campaign and add more once they hear how it sounds. These are the five we set up most often.

  1. Lead nurturing

    New enquiries from Meta ads, Google forms or your website get a call within minutes, not days. The agent answers first questions, records what the lead needs, and schedules the next touch until they are ready for sales.

    Best for: ad-driven leads
  2. Re-engaging old databases

    Most Ludhiana businesses sit on years of customer numbers from billing software and visiting cards. The agent calls past buyers with a relevant reason to return, updates stale records and flags who is still interested.

    Best for: retailers, wholesalers
  3. Event and webinar invites

    Invite customers to store launches, dealer meets, product demos or webinars, confirm attendance, send the link or location on WhatsApp and call again with a reminder on the day.

    Best for: launches, dealer meets
  4. Feedback and NPS calls

    A short call after delivery or service asks how likely the customer is to recommend you on a 0-10 scale and why. Unhappy customers are flagged to your team the same day; happy ones can be asked for a Google review.

    Best for: service businesses
  5. Survey and market-research calls

    Test a new product idea, price point or ad message with structured questions. Answers are captured as clean data, not scribbled notes, and exported for analysis.

    Best for: product teams, agencies
Campaign funnel

From first ring to closed deal

One tapering funnel, run by AI voice agents, carries contacts from cold outreach to a warm handoff with your sales team.

Stage 1 · Awareness

Outreach at scale

The agent introduces your campaign to thousands of contacts a day without burning out a human dialing team, and never sounds tired on call number 900.

Stage 2 · Consideration

Automated nurture

Interested contacts get reminder calls and WhatsApp content on a schedule you approve, until they are ready to decide.

Stage 3 · Conversion

Live warm transfer

Hot leads are connected mid-call to your closers, with the conversation summary already on screen.

Up to 4.2xCampaign reach

More contacts reached in the same campaign window than a manual dialing team.

61%Open-to-call conversion target

Designed so that people who open your WhatsApp or email message get a timely follow-up call.

<2 minResponse time to new leads

Fresh enquiries are called while they still remember filling in your form.

Figures are capability targets, not guaranteed results. Your numbers will depend on list quality, the offer and timing.

How it works

How a marketing call campaign is set up

Most campaigns go from first conversation to live calls in a few working days. You approve every script and list before a single number is dialled.

Goal and list

Share the campaign goal and your contact list. We clean duplicates, remove DND numbers and confirm consent sources.

Script and voice

We write the script with you, choose the voice and languages, and set the questions, offers and objection answers.

Test calls

You hear sample calls on your own phone and request changes. Follow-up WhatsApp, SMS and email templates are wired in.

Launch and report

Calls go out in your chosen hours. You get live dashboards and a lead sheet with outcomes, recordings and next steps.

Personalisation

Personalised marketing calls, not robocalls

Every call is built from your customer data, so it sounds like it was meant for that one person. The agent can use any field you share, such as name, product owned, last purchase date, preferred language or nearest store, and it adapts when the customer changes the subject.

Call script · win-backPunjabi / Hindi / English

“Hello {name} ji, this is SwaraAI calling for {brand}. You bought a {product} from our {store_area} store in {last_purchase}. We have a service offer for it this month. Shall I send the details on WhatsApp?”

Name & greetingSat Sri Akal, Namaste or Hello
Product & purchaseRelevant offer, not a generic pitch
LanguageSwitches mid-call if the customer does
LocationSarabha Nagar, Model Town, Ferozepur Road
Compliance

Compliant by design

Marketing calls in India are governed by TRAI's commercial communication rules. SwaraAI builds these safeguards into every campaign, and we will tell you plainly when a list or script needs changes.

Opt-in and existing-customer lists

We call people who have enquired, bought or agreed to hear from you, and record where each consent came from.

DND scrubbing

Promotional lists are checked against the national DND registry before dialling, and opt-out requests on a call are honoured immediately.

Calling hours

Promotional calls run only within permitted hours (9 a.m. to 9 p.m.), with your own quieter windows on top if you prefer.

Recording disclosure

The agent introduces itself and tells the customer when a call is recorded for quality.

Get started

Ready to launch your first AI calling campaign?

Send us a sample of your contact list and goal. We will build a demo call in Punjabi, Hindi or English so you can hear it before you commit.

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